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How No-Fee Trading Causes Investors To Be More Active and Lose Instead of Gain?

April 26, 2021 ( Newswire) The power of the internet today empowers us to manage our personal and professional commitments in a better way. With smartphones and laptops accessible to us, we focus on using online options that can help us access information, shop and even work online. Just like shopping products and groceries online you can buy and sell stocks as well. Many people today prefer to trade online because it offers them the means to invest in various shares without having to go through the process offline. With the help of online trading, you can stay connected with the market always as a stock market investment requires constant monitoring of the stock market.

Generally, when you step into the world of stock trading you have to go through a broker who would charge you a stock brokerage fee for their services. This would cut into your profit margin to an extent but it would ensure that you have a broker that would help you with the stock trading part. However, as the world moved into the internet age many online brokerage firms and apps came up allowing consumers to make trades through the brokerage websites. Various traders and investors started searching for the best no fee trading broker options that would allow them to trade online without being charged brokerage fees.

The idea of discount brokerage or no brokerage fee spread like wildfire that gave birth to more zero brokerage websites and apps. This concept gained popularity among new investors who were now willing to invest and get involved in buying and selling stocks without being charged a commission for trading shares in a company. The other brokerage firms that charged stock brokerage fee now followed their lead.

From a consumer point of view, this sounds like a perfect way to invest more money into trading. However, the idea of zero brokerage or discount brokerage can eventually lead to more losses than gains.

Here are 7 ways how that can happen:

Misreading Stock Market Dynamics

When you are going for a zero-commission brokerage you log into the app and read different news and updates of what's happening in the stock market. You read different stories about different companies doing well and their stock prices going high. In all that excitement you end up buying a bunch of shares expecting it to go your way, but eventually, it won't.


The mistake you make here is that you only see short-term instead of focusing on the fundamentals of the business. There are many factors that you need to take into consideration before you invest in a company. Maybe if you're lucky you might make a profit, but maybe you don't.

The "One More" Trap

With zero stock brokerage app, you are practically on your own. This means that you need to have a strategy on how you want to buy certain stocks and how much. It is quite common for new investors to get lured into buying and investing more than what they can afford and eventually losing a lot of money. This is very much like gambling where gamblers want to gamble 'once more' to save or recover all their losing money, only to end up losing more.

Online Trades are Not Instantaneous

The idea that online trading is lightning fast isn't completely true. When you are buying or selling stocks in the market some delays can impact your trading numbers. So, the amount you enter to buy on a certain stock would be different from the price that comes up when the order is executed. This difference can influence your trading profit. To mitigate this, you may want to use limit trades to set a price and duration for the transaction.

Overwhelming Charting and Data Analysis

We live in the age of information and technology. Hence, when you are trading online you need to have relevant information that would allow you to make the right choices. However, it is up to you to decide what information is relevant to you. Various discount brokerage apps and sites would overwhelm you with tons of charting information and data analysis. If you are not used to how to sort the best information for your online trading purposes you might end up having too much data that would be confusing.

Paying More Taxes

Plenty of new investors who go for zero stock brokerage options often end up paying more taxes. This is mainly because when you sell a stock and make a profit it is considered as a capital gain. If you're selling your stocks quickly and making more profit from it the tax rate paid on that income will be higher as well. To ensure that you don't end up losing your investment money in taxes you need to consult a tax advisor to help you with your taxes on investments.

Being Wrongly Classified as a Day Trader

By definition, a day trader is an individual who buys and sells stock within the same day. Now, you might not want to become a day trader, but you likely make a few trades in excitement only to be wrongly classified as a day trader. This can influence your profit margin and even taxes because the tax rates are higher for a day trader. Hence, you must monitor how many online trades you do in a single day to avoid this situation.

Getting into Options Trade

With so much information and advice coming your way it is easier for novice investors to get into options trading. This is where you make short-term bets on company performances. Although it might look very easy to select a company and to place a bet on whether the company will go up or down, it is certainly not what it seems. Hence, you need to do an advanced study of the market before you step into an options trade.


The concept of discount brokerage or zero stock brokerage has its advantages. However, new investors have to be cautious about how they invest in the online stock market. If you're now well-versed with the market dynamics it is advisable to use a broker service that would offer you relevant data and advice on how to manage your trading profile and make a profit.

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