Point Roberts, WA and Delta, BC - February 26, 2021 (Investorideas.com Newswire) Investorideas.com, a global investor news source releases today's edition of the Betting on Gaming Stocks Podcast , featuring gaming, casino and e-sports stock news from TSX, TSXV, CSE, ASX, NASDAQ, NYSE companies plus interviews with CEO's and leading experts.
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In today's episode of Investorideas "Betting on Gaming Stocks" Podcast we look at a few public company announcements.
In today's episode of Investorideas "Betting on Gaming Stocks" Podcast we look at a few public and private company announcements.
Align Technology, Inc. (Nasdaq: ALGN), makers of the Invisalign clear aligner system, announced a partnership with the six-time NBA Champion Golden State Warriors, making the Invisalign brand the Official Smile Partner of the Golden State Warriors. As part of the agreement, the Invisalign brand is also the Official Smile Partner of the Santa Cruz Warriors, Golden State's G League affiliate team and of the Golden Guardians, its esports affiliate.
The sponsorship includes an omni-channel activation across TV, digital media, and social and a jersey partnership with the Golden Guardians and the Santa Cruz Warriors.
"We always look for the right opportunities to meet fans where they live, work and play, and to connect with them around the things they're passionate about - whether that is a winning smile or a winning team," said Raj Pudipeddi, Align Technology chief innovation, product, and marketing officer. "We are excited for this three point play to reach fans of the Golden State Warriors, Santa Cruz Warriors, and Golden Guardians. We look forward to sharing smile-making moments with Warriors fans, and to seeing the Invisalign brand name featured in fun social media activations with teens and adults, across the Golden State, Santa Cruz and Golden Guardian teams."
"We are thrilled to partner with the Invisalign brand to enhance our digital fan experience across all of our franchise properties," said Warriors Senior Vice President of Partnerships, Mike Kitts. "This collaboration will allow for deeper engagement and connection with all Warriors properties and fans around the world. Dub Nation is all about joy in buckets - this partnership captures the joy and smiles of Warriors basketball and the must-see, exciting content through this multi-property collaboration."
As part of the sponsorship, Align has selected Junior Achievement of Northern California as a nonprofit organization whose logo will also be featured on player jerseys. Junior Achievement's purpose is to inspire and prepare young people for success, which mirrors Align's philanthropic philosophy to support organizations that improve smiles and support and educate teens.
Motorsport Games Inc. (NASDAQ: MSGM), a leading racing game developer, publisher and esports ecosystem provider of official motorsport racing series throughout the world, today announced the launch of Traxion.gg, a brand-new content platform dedicated to the world of virtual motorsport and racing games.
Traxion is the home for all things virtual racing, bringing users the latest news, reviews, updates, opinions and insights from the racing game world. The new site will cover the complete spectrum of racing games, ranging from hardcore simulation titles to arcade classics and everything in-between. The platform will give users access to the most recognized and respected names in sim racing with a variety of written, video and streamed content in both long and short forms, as well as podcasts and more.
Originally codenamed APEX, the addition of Traxion to Motorsports Games adds a third vertical to the company's product portfolio that will sit alongside the development of racing games and the creation, production and broadcast of genre defining esports.
"Motorsport Games has a mission to revolutionize the world of virtual racing and the launch of Traxion is the next step in that process. Traxion will provide the online racing community with the go-to destination for the very best racing game and esports content," said Dmitry Kozko, CEO of Motorsport Games. "Our parent company, Motorsport Network, possesses unrivalled experience in building communities built upon best-in-class editorial content. We will continue that legacy with Traxion, as this is just the start for the platform, which will continue to grow and evolve in the coming months to become the true online home of racing games."
"Traxion is an extremely exciting platform that sits perfectly at the intersection of motorsport and video games. We will be covering every kind of game in the racing genre and esports space, no matter the age, platform or discipline. We believe that we can make Traxion a highly engaged, positive community that evangelizes about games and online racing in all of its forms," added Thomas Harrison-Lord, who has joined Traxion as editor.
Enthusiast Gaming Holdings Inc., (TSX: EGLX) (OTCQB: ENGMF), the largest gaming platform in North America, reaching over 300 million monthly video game and esports fans worldwide, announced the upcoming launch of a new premium online publication dedicated to the growing needs of today's esports fan. Combining content elements from the Company's two existing esports coverage outlets, Upcomer and Daily Esports, Enthusiast Gaming will relaunch one unified esports publication later this spring.
The new publication, which will operate as Upcomer, will leverage its existing user and prediction engine, to create one of the most complete esports fan engagement experiences. Today's esports fans crave more than just scores, stats and editorial content. They want a more complete offering - one destination for all of their content and data needs. Upcomer is where the past, present and future of esports will meet.
Upcomer will be led by former ESPN esports editor Sean Morrison. Enthusiast Gaming is planning a full reveal of its award-winning staff roster and management later this spring.
The publication's suite of content will include:
According to a recent study from consumer research firm, Interpret, 52% of esports fans said they are likely to engage in some form of betting on esports tournaments. As an esports betting companion, Upcomer will also become a vital data and content tool to enrich the betting experience.
"For the past few months, Enthusiast Gaming has hired some of the best and brightest talent from across the globe, including journalists, editors, content and video producers, to spearhead a deeper dive into the world of esports content. With a fun, conversational approach, Upcomer, will surprise, excite and inspire fans with unique features, perspectives and personalities," commented Sean Morrison, Editor-in-Chief of Upcomer.
OverActive Media recently unveiled its plans to build a new 7,000-seater esports and entertainment venue at Exhibition Place in Toronto, Canada.
The new venue, which is slated for completion in 2025, will serve as the home for OverActive Media's Call of Duty League (CDL) and Overwatch League (OWL) franchises, Toronto Ultra and Toronto Defiant. Expected to cost nearly US$500 million, it will also include a 'theatre-style entertainment venue and hotel complex'.
The project will be the first new sports or entertainment venue built in Toronto since BMO Field, home of Major League Soccer's (MLS) Toronto FC, in 2007.
Reports of the planned venue, which will be one of the largest esports-specific arenas in North America, first emerged last July.
The facility plans to host more than 200 events a year, driven primarily by premium music and entertainment bookings. As well as a full slate of esports events, it will also look to attract major city-wide conventions, corporate events, product launches and awards shows.
OverActive Media added that the wider vision for the arena is to help elevate Toronto and Canada as a destination of choice for the global esports and gaming industry.
The facility was conceived by design firm Populous, which previously worked on the Tottenham Hotspur Stadium, the 2012 London Olympic Stadium and the Arizona Cardinals' State Farm Stadium.
"Today is another important step in the evolution of OverActive Media. We are building a world leading, 21st century sports media and entertainment company and this best-in-class performance venue will be the chosen home for a new generation of fans that think differently about their entertainment choices and experiences," said Chris Overholt, OverActive's president and chief executive.
"It has always been our intention to develop a venue and hosting strategy and to build a facility that could not only serve as an iconic home for our two franchises, but ultimately emerge as a global hub for major international esport events. We are already in active discussions to attract some of the biggest esport events in the world. This venue will redefine Toronto's event hosting opportunities in every way.
"Our vision on this project from day one has been to combine a premium concert and live events programme with world leading technology and best in class hospitality. We will create an unparalleled experience for our fans while being a low net cost producer to our entertainment partners and artists. A landmark experience and venue for a world class city that defines a new future."
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