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Amplify ETFs Files For #Blockchain Leaders #ETF


CHICAGO - November 2, 2017 ( newswire) Amplify ETFs, creator of the Amplify Online Retail ETF (IBUY), announced that it has filed to launch another growth-focused ETF, the Amplify Blockchain Leaders ETF. The actively-managed ETF seeks to outperform a Benchmark that invests in companies that are well-positioned to profit from blockchain technologies, and exchange-listed products that invest in blockchain-based applications such as digital commodities.

"We believe blockchain is a foundational technology that is still in its early stages, much like the internet in the mid 1980s," said Christian Magoon, CEO of Amplify ETFs. "The Blockchain Leaders ETF seeks to provide investors with convenient exposure to companies and applications actively involved in the growing blockchain ecosystem."

Amplify is best known for the first and only (according to ETF focused on online retail stocks (IBUY) and the YieldShares High Income ETF (YYY), 2017's ETF of the Year in Fund Action's Multi-Asset Class category1.

Amplify ETFs, sponsored by Amplify Investments, has over $320 million in assets across ETFs for which it is Adviser or Sub-Adviser (as of 10/31/2017). Amplify believes the ETF structure empowers investors through efficiency, transparency and flexibility. Using those potential benefits as a foundation, Amplify seeks to build ETFs powered by investment strategies from leading index providers and asset managers within unique market segments. Amplify is also the sponsor of YieldShares, a brand of income-oriented ETFs.

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Carefully consider the Funds' investment objectives, risk factors, charges, and expenses before investing. This and additional information can be found in Amplify Funds' statutory and summary prospectus, which may be obtained above or by calling 855-267-3837, or by visiting For the YieldShares High Income ETF full or summary prospectus please visit Read the prospectuses carefully before investing.

The information about the Amplify Blockchain Leaders ETF in this communication is not complete and may be changed. We may not sell these securities until the registration statement filed with the Securities and Exchange Commission is effective. This communication is not an offer to sell these securities and is not soliciting an offer to buy these securities in any state where the offer or sale is not permitted.

Investing involves risk, including the possible loss of principal. The Fund is subject to management risk because it is an actively managed. Shares of any ETF are bought and sold at market price (not NAV), may trade at a discount or premium to NAV and are not individually redeemed from the Fund. Narrowly focused investments typically exhibit higher volatility. A portfolio concentrated in a single industry, such as blockchain companies, makes it vulnerable to factors affecting the companies. The Fund may face more risks than if it were diversified broadly over numerous industries or sectors. The Fund has become more susceptible to potential operational risks through breaches in cyber security. Digital Commodity Exchanges and other venues can be volatile and can adversely affect the value of a Blockchain Fund. Investments in blockchain companies are subject to: theft, loss, or destruction; competing platforms and technologies; developmental risk; intellectual property claims; lack of regulation or liquid markets, and possible manipulation of blockchain-based assets; and third party product defects or vulnerabilities. The Fund's return may not correspond to the Benchmark for any period of time and may underperform the Benchmark or the overall financial market. The Fund may invest in shares of other pooled investment vehicles, including exchange-traded funds ("ETFs") and exchange-traded notes ("ETNs"). Shareholders bear both their proportionate share of the expenses and risks of the underlying pooled investment vehicle.

1At the cutting edge of global fund management, winners of the Fund Action ETF Innovation Awards have been responsible for ground breaking ideas, fund products and a level of service that have helped both investors and clients, as well as furthering the reputation of the ETF space as a center for financial innovation. The Awards celebrate the innovation shown by managers and service providers working in the ETF space. The winners were announced on February 14, 2017.

Amplify ETFs are distributed by Quasar Distributors LLC. Amplify Investments LLC is the Investment Adviser to the Fund.

The YieldShares High Income ETF (YYY) is distributed by SEI Investments Distribution Co. (1 Freedom Valley Drive, Oaks, PA 19456), which is not affiliated with Quasar Distributors LLC.


Gregory FCA for Amplify ETFs
Amy Lash, 610-228-2806

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