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Sirius and Podcast Inventor Will Bring the Best Podcasts
to Satellite Radio
Podcast Originator Adam Curry to Produce Daily Podcast
Program Exclusively for SIRIUS
NEW YORK, May 2, 2005 - SIRIUS Satellite Radio (Nasdaq: SIRI) and
PodShow.com announced today that Adam Curry, the "father of podcasting,"
will produce a special SIRIUS Satellite Radio program which will broadcast
the best podcasts in the world exclusively to SIRIUS subscribers.
The program, Adam Curry's PodShow, debuts on SIRIUS on Friday, May 13th.
This marks the first collaboration between the two key players in the two
most exciting, innovative mediums in audio broadcasting -- satellite radio
and podcasting. Curry helped design the digital tools that have made
podcasting a worldwide phenomenon.
The four-hour, weekday program will feature highlights and insights from the
world of podcasting and will introduce SIRIUS listeners to a completely new
range of talent and artists from around the world, including the best new,
undiscovered music. The program's SIRIUS debut coincides with the launch of
Curry's PodShow.com, the first true entertainment and information network in
podcasting.
"Podcasting allows an amazing new group of producers and artists to share
their talent and creativity," said Scott Greenstein, SIRIUS President of
Entertainment and Sports. "With this new venture, SIRIUS and PodShow.com
will bring the best of podcasting's most innovative players and artists
directly to SIRIUS subscribers."
Podcasting enables anyone to create and/or host his or her own programming
and make it available for others to download to a computer or portable media
player. In less than six months, more than six million people have listened
to podcasts.
"Podcasting is not just about portable media players," said Curry, the
former star MTV VJ who developed podcasting in mid-2004. Explaining how the
new collaboration between SIRIUS and PodShow.com takes podcasting to a
completely new level, he said, "Podcasting is an entirely new form of
broadcasting that enables anyone to create powerful content. By combining
the creative talent and content of available podcasting with superior
programming of SIRIUS, we can create and showcase talent that terrestrial
radio listeners would not be able to hear. We think that this partnership is
about introducing the best of podcasting to the world."
Adam Curry's PodShow will begin with four hours of daily programming, which
will be heard weekdays exclusively on SIRIUS channel 148. Listeners can
expect unique insights into the world of podcasting from its inventor, as
well as get a taste of the most popular podcasts -- from engaging talk to
outrageous comedy to the hottest music in podcasting. In another first,
listeners to the program will be able to provide feedback to Curry through
telephone and the Internet, helping to shape the show's format on an ongoing
basis.
Curry and SIRIUS are also working together to introduce some of SIRIUS'
amazing talent to the PodShow.com world. "The combination of SIRIUS and
PodShow.com creates the ultimate network," enthused Curry.
For more about SIRIUS, visit
http://www.sirius.com.
About SIRIUS
SIRIUS delivers more than 120 channels of the best commercial-free music,
compelling talk shows, news and information, and the most exciting sports
programming to listeners across the country in digital quality sound. SIRIUS
offers 65 channels of 100% commercial-free music, and features over 55
channels of sports, news, talk, entertainment, traffic and weather for a
monthly subscription fee of only $12.95. SIRIUS also broadcasts live
play-by- play games of the NFL and NBA, and is the Official Satellite Radio
partner of the NFL.
SIRIUS radios for the car, truck, home, RV and boat are manufactured by
Alpine, Audiovox, Blaupunkt, Clarion, Delphi, Jensen, JVC, Kenwood, Pioneer,
Sanyo and XACT Communications. Available in more than 25,000 retail
locations, SIRIUS radios can be purchased at major retailers including Best
Buy, Circuit City, Crutchfield, Office Depot, Sears, Target, Wal-Mart and
RadioShack. SIRIUS is also available at heavy truck dealers and truck stops
nationwide.
SIRIUS radios are currently offered in vehicles from Audi, BMW, Chrysler,
Dodge, Ford, Infiniti, Jeep®, Lincoln-Mercury, Mazda, Mercedes-Benz, MINI,
Nissan, Porsche, Volkswagen and Volvo. Hertz currently offers SIRIUS at 53
major locations around the country.
Click on http://www.sirius.com to listen to SIRIUS live, or to find a SIRIUS
retailer or car dealer in your area.
Any statements that express, or involve discussions as to, expectations,
beliefs, plans, objectives, assumptions, future events or performance with
respect to SIRIUS Satellite Radio Inc. are not historical facts and may be
forward-looking and, accordingly, such statements involve estimates,
assumptions and uncertainties which could cause actual results to differ
materially from those expressed in any forward-looking statements.
Accordingly, any such statements are qualified in their entirety by
reference to the factors discussed in our Annual Report on Form 10-K for the
year ended December 31, 2004 filed with the Securities and Exchange
Commission. Among the key factors that have a direct bearing on our
operational results are: our dependence upon third parties, including
manufacturers of SIRIUS radios, retailers, automakers and programming
partners, our competitive position and any events which affect the useful
life of our satellites. P-SIRI
SOURCE SIRIUS Satellite Radio
Elise Brown of SIRIUS,
+1-212-584-5290,
ebrown@siriusradio.com;
or
Ron Bloom of Boku Communications,
+1-305-491-1529,
r.bloom@bokucom.com
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