Investorideas.com
Search  Follow Investorideas on Twitter  Investorideas is on Facebook  Investorideas is on Google Plus  Investorideas is on Youtube  Investorideas is on Pinterest  Investorideas is on tumblr  Investorideas is on LinkedIn  Investorideas is on Medium  Investorideas RSS 


Investorideas podcasts on iTunes, Google Play Music and iHeart.com


Smart Toy Sales to Grow Threefold to Exceed $15.5 Billion by 2022

 

Hampshire, UK - June 13, 2017 (Investorideas.com Newswire) A new report from Juniper Research has forecast that Smart Toy sales will reach $15.5 billion in hardware and app content revenues by 2022, up from an estimated $4.9 billion in 2017.

This increase will primarily be driven by the growing popularity of smartphone-based connected toys and the enduring appeal of console-connected 'toys to life', action figures that interact with a video game via a reader device.

'Toys to Life' Enduring Despite Choppy Waters

The new research, Smart Toys: Hardware, Technology & Leading Vendors 2017-2022, identified the Lego Group as being particularly well positioned in this category, with their successful 'toys to life' range, Lego Dimension. Juniper forecasts that 224 million smart toys will be shipped worldwide in 2017.

The study found that many players in the smart toy segment are not only appealing to children, but also to 'kidults' and collectors, as demonstrated by Sphero's BB8 app-enabled droid and Lego Dimension's A-Team and Ghostbusters sets.

US Dominates Smart Toy Sales

In addition, the research forecasts that smart toy sales will be dominated by the US, based on historical high sales of 'toys to life' products and strong performance of smartphone-based smart toys.

However, China is set to disrupt this trend, with increasing disposable income and the legalisation of video game consoles for sale driving smart toy uptake. China will account for 18% of the global smart toy shipments by 2022, representing an average annual growth of 42%.

Privacy Issues

The research also found that privacy issues are a prominent concern of parents, academics and, increasingly, regulators. As smart toys develop more advanced connected features, they will increasingly be subject to both toy safety and privacy/data protection regulations such as the forthcoming European Union's GDPR (General Data Protection Regulation).

Accordingly, Juniper recommends that vendors must be careful to ensure privacy rules are respected by their products to avoid costly fines and public relations issues.

The new whitepaper, The Internet of Toys, is available to download from the Juniper Research website together with further details of the new research.

Juniper Research provides research and analytical services to the global hi-tech communications sector, providing consultancy, analyst reports and industry commentary.

Contacts

sam.smith@juniperresearch.com
www.juniperresearch.com


www.Toyindustrystocks.com

Toyindustrystocks.com - Research Toy Industry Stocks, Toy industry News and Research

Like Toy Stocks? View our Toy Stocks Directory


More Info:

Investorideas.com Newswire

This news is published on the Investorideas.com Newswire - a global digital news source for investors and business leaders

Disclaimer/Disclosure: Investorideas.com is a digital publisher of third party sourced news, articles and equity research as well as creates original content, including video, interviews and articles. Original content created by investorideas is protected by copyright laws other than syndication rights. Our site does not make recommendations for purchases or sale of stocks, services or products. Nothing on our sites should be construed as an offer or solicitation to buy or sell products or securities. All investment involves risk and possible loss of investment. This site is currently compensated for news publication and distribution, social media and marketing, content creation and more. Contact each company directly regarding content and press release questions. Disclosure is posted for each compensated news release, content published /created if required but otherwise the news was not compensated for and was published for the sole interest of our readers and followers. More disclaimer info: http://www.investorideas.com/About/Disclaimer.asp

Additional info regarding BC Residents and global Investors: Effective September 15 2008 - all BC investors should review all OTC and Pink sheet listed companies for adherence in new disclosure filings and filing appropriate documents with Sedar. Read for more info: http://www.bcsc.bc.ca/release.aspx?id=6894. Global investors must adhere to regulations of each country.


Questrade Democratic Pricing - 1 cent per share, $4.95 min / $9.95 max



Join Investor Ideas Members to access the Renewable Energy stocks directory, water stocks, biotech stocks, defense stocks directories and the Insiders Corner