August 27, 2014 (www.investorideas.com newswire) Oriens Travel and Hotel Management operates hotels and resorts in the United States and Central America under the Hotel PURE flag. In addition, Oriens operates Friendly Reservations On-Line (FROL), a proprietary online travel booking and payment platform for small to mid-size businesses in the tourism industry.
Since its establishment, Oriens has developed solutions capable of delivering verified results and success to hotel properties operating under the Hotel PURE brand. Through the years, the company has continued to refine its suite of proprietary solutions, including the FROL online travel booking system.
Oriens has even extended its offerings to several independent, boutique-branded properties. When catering to these hotel operators, Oriens offers infrastructure and branding services, Internet marketing solutions and its proprietary FROL technology. The company's hotel branding services and booking engine technology extends a property's global exposure and recognition, creating a new and improved core structure and significantly increasing occupancy rates and bottom-line profits.
Hoteliers using Oriens' services receive several benefits including:
A steady increase in room reservations;
A boost in gross revenues, and
A reduction in the total cost of third-party reservation commissions levied by travel booking websites such as Expedia, Travelocity, and Orbitz.
Oriens is guided by four business objectives. The company's goals are:
To extend the franchising of the Hotel PURE brand to select hotel properties around the world;
To continue providing cost-effective, highly effective back-end booking engine technology services to independent, boutique hotels looking to build a robust, online presence;
To launch a stand-alone online hotel booking search engine primarily focused on Central America; and,
To continue owning and operating boutique hotels under the Hotel PURE brand.
In due course, Oriens is determined to become a first-class hotel brand operator, a top-tier Internet booking and marketing service provider, a preferred supplier to lending institutions, and a major acquisition target for leading online travel search and booking engine companies.
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