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Philippines Looking at World as Potential Halal Food Industry
With Muslim population of 18-20 Million, the domestic market for halal food products is largely untapped in the Philippines, according to our new research "Philippines Food and Drinks Market: Emerging Opportunities". Besides the domestic consumption, the country is aggressively eying other regions with sizable Muslim population to benefit from the rapidly growing halal food industry all across the world.
The government is continuously making its efforts to develop halal food
industry for domestic as well as export purposes. In line with this, the
department of Trade and Industry (DTI) has laid out marketing plans,
consisting of joint partnerships between the government, business and the
Muslims, each supporting the other, says an analyst at RNCOS. It is also
making studies on Muslim consumption patterns.
The country is also pushing for the establishment of halal food corners in
all supermarkets, groceries and food-related retail outlets in the country
by 2009. It is also planning more overseas trade shows, product sales and
marketing, and the promotion of Halal certification among exporters to
create markets overseas.
The most important markets, the report has identified, for Philippine Halal
food include the Middle East and ASEAN countries, which have the largest
number of Muslim population in the world. The report has also identified
various areas of halal food industry, which are important from investment
point of view.
"Philippines Food and Drinks Market: Emerging Opportunities"- an updated
edition in RNCOS' research gallery - provides extensive research and
thorough analysis of the food and drinks industry of the Philippines. It
gives an insight into the consumption patterns am ong Filipinos across
various food and drinks segments. These include meat, milk, fruit,
vegetables, coffee, alcoholic drinks, soft drinks, etc.
This research study provides five-year industry forecast while evaluating
industry facts which are supporting the growth of different segments. For
instance, health drinks market in the Philippines is on surge due to
expanding young population, rising income and a greater exposure to
healthier and safer cuisine. This report will help the clients in analyzing
the opportunities, challenges and drivers critical to the growth of the
industry.
About RNCOS:
RNCOS, incorporated in the year 2002, is an industry research firm. We are a team of industry experts who analyze data collected from credible sources. We provide industry insights and analysis that helps corporations to take timely and accurate business decision in today's globally competitive environment.
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