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Adura Announces, ISE’s Former Chairman, Mike Simon, Hybrid Vehicle Industry Executive, Joins Advisory Board
MENLO PARK, Calif.--Sept
2 2008 -Mike Simon, an industry thought leader and a
founder, former Co-CEO and Chairman of ISE, a provider of Hybrid
drivetrains for buses, has joined Adura Systems’ Advisory Board.
As co-founder of ISE in 1995, Mike was
an early pioneer in developing the vision of hybrid drivetrains for
heavy-duty applications. Mike guided ISE through its early
developments, and through their most successful hybrid products and
fuel cell systems. While Mike left ISE’s day-to-day operations in
2005, he remained on their Board through this past August. Mike has
been active in a variety of strategic fuel efficiency and clean tech
initiatives throughout the country. Mike is currently a Director at
General Atomics' Commercial Business Unit.
“Mike’s experience with heavy duty
hybrid drivetrains, sourcing, manufacturing operations and industry
knowledge makes him the ideal person for strategic counsel,” said
Adura’s CEO Marv Bush. “The addition of a seasoned industry
executive to the Advisory Board at Adura demonstrates that Adura is
focused on redefining fuel efficiency and applying unique Silicon
Valley expertise in building the next great energy efficient
drivetrain technology.”
"The opportunity to work with the
leading fuel efficiency drivetrain IP company in the world, and one
that is quickly developing its brand, is very exciting,” said Mike.
“The team has the vision, passion and the engineering expertise to
make Adura a driving force of change.”
Mike holds a Masters in Engineering and
BA degrees from Stanford. Mike is the 5th Stanford Alum at Adura.
About Adura
Adura Systems, Inc. is the clean
technology leader in Serial Plug-in Hybrid IP for the transportation
industries. The company delivers technology-leading system platforms
and intellectual property to the mass transportation market,
enabling near zero emissions, and extreme fuel efficiency. Adura
addresses the key challenges industry and manufacturers face today:
cost, fuel consumption, emissions, range and robust power. Adura is
headquartered in Menlo Park, CA., and has offices in Shanghai,
China.
For more information contact :
Adura Systems
Marv Bush, 650-917-1722
marvb@adurasystems.com
http://www.adurasystems.com
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