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Watertowne International Inc. Announces Year to Date Sears Water Franchise Sales and Revenues of C$765,000

CALGARY, ALBERTA, Jun 10, 2004 (CCNMatthews via COMTEX) -- Watertowne International Inc. ("Watertowne"; "the Company") announced today year to date sales of 12 new Watertowne franchises licensed as Sears Premium Waters for an aggregrate of C$765,000 in Company revenue. Added to those already operating under the Watertowne banner, the total number of active Company franchises is now 22.

As previously announced, the Company entered into an Agreement with Sears Canada, Inc and Sears Roebuck, Inc. January 2004 to bottle and distribute a proprietary brand of water for the home delivery market. Watertowne, granted the use of the Sears Trademark, is, as of such date, the exclusive national distributor of Sears Premium Waters, producing and selling in the 18.9-liter (US 5 gallon) spring water and reverse-osmosis purified water category, via its franchised distribution system.

Sears, Canada's largest retailer, offers goods and services to its customers through its many mediums: general merchandise retail stores, specialty stores, catalogues, selected direct marketing media, website and the Sears HomeCentral Program, the division Sears Canada manages Sears Premium Waters.

Roy Lewis, Watertowne's President and CEO commented, "The alliance of Watertowne's strength of business model and inherant consumer service integrity of the Sears brand has proven itself truly a winning combination. We're very pleased with the new franchise sales and revenues generated thus far this year and anticipate that the franchises - noted as one of the fastest expansion rates in Canada - will continue to grow at the same, if not a greater, pace. We very much look forward to Watertowne leading the home delivery industry both in numbers of Sears Water franchises sold and customer praise and satisfaction."

Watertowne International Inc.

Watertowne International Inc is an innovative and progressive company focused on the rapidly growing bottled water home delivery market. The Company has developed strength and ability in product distribution by capitalizing on technology, database marketing and franchising. Consumer reach and brand value has expanded to include the trusted name of Sears via marketing quality bottled water under the 'Sears Premium Water' label. Watertowne International Inc. shares trade on the Toronto Venture Exchange under the trading symbol 'WI'.

Sears Canada Inc.

Sears Canada Inc. is a prominent retail department store chain and catalogue sales corporation celebrating 50 years of continuous service to Canadians. The Sears 'HomeCentral' division, with whom the Watertowne deal is established, provides home improvement, decorating, product repair services to Canadians, from coast to coast.

Forward-Looking Statements

Statements made in this press release that relate to future performance or financial results of the Company are forward-looking statements which involve uncertainties that could cause actual performance or results to materially differ. Watertowne undertakes no obligation to update any of these statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as to the date hereof.

Watertowne International Inc. (Corporate)
Roy Lewis
President and CEO
(403) 723-0360
(403) 723-0361 (FAX)
Email: ir@watertowne.com
or
Watertowne International Inc. (Franchising opportunities)
Blair Crawford
VP, Marketing (New Brunswick, Canada)
1-877-WATTOWN (928-8696)
(506) 548-8083 (FAX)
Email: franchiseinfo@watertowne.com
Website: www.watertowne.com 



 

 

 

 

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