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How Mobile Music-Making Is Making Big Wireless Waves
Sonic Network Founder Jennifer Hruska, Will Give a Presentation on
Next-Generation Mobile Music-Making for the Young and the Wireless
BOSTON--(BUSINESS WIRE)--March 13, 2006--Jennifer Hruska, Founder and
President of Sonic Network, Inc., a music industry veteran providing audio
synthesis technology and high quality instrument wavetables, will speak on
using mobile phones as musical instruments at the Game Developers
Conference, March 20-24 in San Jose, CA
One of the foremost authorities in the MI and embedded audio systems
industry, Hruska will focus on the new and lucrative market opportunity this
technology represents for game designers, handset makers and wireless
operators worldwide, as well as the technical and experiential aspects of
designing a mobile musical instrument.
For the 54% of American households in which at least one member plays an
instrument, mobile musical instruments may be a whole new dimension that
awaits. For the rest of us, they might well represent the gateway to an
entirely transforming experience, because the technology is now available to
transform wireless handsets into true musical instruments.
Music has long been proven to help young children learn and develop, relieve
stress in teenagers and young adults, and stave off some aging effects in
senior citizens. Recent musical instrument sales corroborate this
far-ranging array of benefits. In the U.S. alone, sales of traditional
instrumentation hit a record $7.3B in 2004.
Now, with the addition of the mobile platform as a music-making device,
Hruska sees a future bright with on-the-go music creation capabilities for
virtually anyone, anywhere, anytime.
Hruska will deliver a 45-minute lecture on March 21 at 3 to 3:45pm PST. More
information about the conference can be found at www.gdconf.com.
About Jennifer Hruska:
Jennifer Hruska was recently selected as one of 56 artistic pioneers whose
work is shaping the sound of the future and has been featured in many
articles and books on the subject of digital music generation. She created
the wildly successful GrooveFone ringtone remixer game licensed to Motorola
as MotoMixer, an application that has provided unprecedented user community
building opportunity, content revenue generation, and 3rd party co-marketing
opportunities (such as with MTV). Ms Hruska has designed soundsets and music
for numerous market leaders such as Microsoft, Disney and Creative Labs and
has produced numerous sample library collections used by musicians, game
designers and composers.
Contact:
Sonic Network, Inc.
Peter Eggleston, 617-718-0202
peter.eggleston@sonicnetworkinc.com
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