#Luxury Brand News: Reign Sapphire (OTCQB: RGNP) Changes Name to Reflect Expanded Business
"Reign Corporation" will Apply In-House Operational Efficiency to Now Three, Niche D2C Custom Jewelry Brands
BEVERLY HILLS, CA - March 20, 2017 (Investorideas.com Newswire) Reign Sapphire Corporation, (OTCQB: RGNP) ("Reign" or the "Company"), a direct-to-consumer, branded and custom jewelry company today announced its name change taking effect after the matter was approved at the Annual Meeting of Shareholders on Friday, March 17 2017.
The reasoning behind board's decision to affect a name change was that the board believed that the name change would more accurately describe the expanded business from our previous sole focus on millennial targeted, sapphire jewelry.
The Company now wholly owns and operates 3 distinct niche brands:
- Reign Sapphires: a millennial targeted, sapphire jewelry brand
- Coordinates Collection: customized and inscribed with location coordinates of life's special moments
- Le Bloc: classic customized jewelry
Reign Ventures is the company's joint venture platform for investment and development of jewelry technology related products.
Reign Corp's strategy is to use one in-house fulfillment, customer service and marketing apparatus for a number of distinct brands.
Further details on our business strategy may be found in our investor presentation, press releases and SEC filings.
About Reign Corporation:
Reign Sapphire (RGNP) is a Beverly Hills-based, D2C branded and custom jewelry company with 3 niche brands: Reign Sapphire: ethically produced, millennial targeted sapphire jewelry millennials, Coordinates Collection: custom jewelry, inscribed with location coordinates commemorating life's special moments, and Le Bloc: classic customized jewelry. http://www.reignsc.com.
Forward Looking Statements:
This press release includes "forward-looking statements" within the meaning of the U.S. federal securities laws, which statements may include information regarding the plans, intentions, expectations, future financial performance, or future operating performance of Reign Sapphire Corporation ("Reign" or the "Company"). Forward-looking statements are based on the expectations, estimates, or projections of the Company's management as of the date of this press release. Although Reign's management believes these expectations, estimates, or projections to be reasonable as of the date of this presentation, forward-looking statements are inherently subject to significant business risks, economic and competitive uncertainties, or other contingencies, which could cause the Company's actual results or performance to differ materially from what may be expressed or implied in the forward-looking statements. Important factors that could cause Reign's actual results or performance to differ materially from the forward-looking statements include those set forth in the "Risk Factors" sections in the Company's filings with the Securities and Exchange Commission, including the risks set forth in the company's Annual Report on Form 10-K for the year ended December 31, 2015, which is available for viewing on the SEC's EDGAR website. These forward-looking statements speak only as of the date of this press release and, except as required by law, Reign specifically disclaims any obligation to update these forward-looking statements, even if new information becomes available in the future.
Investor and Media Inquiries:
+1 (213) 457-3772
SOURCE: Reign Sapphire Corp.
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